Full Job Description
Exciting Career Opportunity: Digital Content Strategist
Are you an innovative thinker with a passion for shaping digital narratives? Do you thrive in a dynamic environment where creativity meets strategic planning? If so, we have the perfect opportunity for you! Join us at Amazon in Jackson, Michigan, as our new Digital Content Strategist.
About Us
At Amazon, our mission is to be Earth’s most customer-centric company. We are dedicated to fostering a work culture that champions diversity, inclusivity, and creativity. Our Jackson office is a vital hub for growth and innovation, where you can make a significant impact on our digital footprint. With numerous accolades for innovation and market leadership, we are proud to offer a workplace where your ideas can flourish.
The Role
As a Digital Content Strategist, you will play an essential role in mapping out our content strategies across various digital channels. You will ensure that our messaging resonates with our target audience and strengthens our brand’s digital presence. Your passion for storytelling combined with data-driven insights will guide the development of compelling content that drives engagement and conversions.
Key Responsibilities
- Develop and implement comprehensive digital content strategies that align with business objectives and enhance customer experience.
- Conduct research and analysis to identify trends, insights, and opportunities that will inform content creation.
- Collaborate with cross-functional teams including marketing, product development, and design to create cohesive campaigns.
- Oversee content production from ideation to execution, ensuring it is consistent with brand voice and message.
- Analyze performance metrics to optimize content strategies, enhancing audience engagement and reach.
- Manage and maintain the content calendar to ensure timely delivery and distribution of content across platforms.
- Develop guidelines and best practices for content creation, including SEO and social media strategies.
- Work closely with social media and email marketing teams to amplify content across channels.
- Monitor industry trends to ensure our content remains relevant and competitive.
Qualifications
The ideal candidate for the Digital Content Strategist position will possess the following qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 3-5 years of experience in digital content strategy or a similar role.
- Demonstrated ability to create compelling, high-quality content that engages target audiences.
- Strong knowledge of SEO best practices and analytics tools (e.g., Google Analytics, SEMrush).
- Proficient in content management systems (CMS) and social media platforms.
- Exceptional written and verbal communication skills.
- Strong analytical skills with the ability to derive actionable insights from data.
- Experience working in a collaborative, fast-paced environment.
What We Offer
At Amazon, we believe that our success comes from our employees’ passion and commitment. In addition to a supportive and inclusive work environment, we offer:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance plans.
- 401(k) plan with company matching.
- Generous paid time off and holiday leave.
- Opportunities for career advancement and professional development.
- Unique employee perks such as discounts and access to exclusive events.
Join us in Jackson, MI, where you can contribute to the evolution of digital content and be part of a technological revolution. If you are ready to take your career to the next level as a Digital Content Strategist, we encourage you to apply today!
Application Process
To apply, please submit your resume along with a cover letter detailing your relevant experience and why you're a perfect fit for this role. Showcase your portfolio of successful projects and demonstrate your understanding of innovative content strategies.
At Amazon, we value diversity and are an equal opportunity employer. We celebrate our employees’ individual differences, and strive to create a work environment where everyone feels empowered to bring their unique perspectives and experiences.
Closing Statement
Your future as a Digital Content Strategist starts here at Amazon in Jackson, MI! We look forward to seeing how your unique skill set can contribute to our mission and enhance our brand's digital strategy.